A question people have been asking me lately is: ”What is your favorite brand of all time?” Trick question. I actually have five favorite brands of all time (yes, one is a boutique in SoHo) & I obsess about them equally. Here is why:

French Connection for structure & fit.

French Connection has been among my favorites for years. I always turn to this brand for dresses of all sorts. My most prized French Connection dress in my closet is my go-to dress for an interview. If you have been following my blog for a while, it should come as no surprise that I chose this as my favorite French Connection piece since I have blogged about it before.

Marc by Marc Jacobs for branding & accessories.

I consider Marc by Marc Jacobs to be on almost equal playing fields as the Chanel brand. Although it is cheaper & aimed at a younger generation, the impact of this brand is tremendous. Any brand that can open a book store in SoHo & be successful is obviously onto something. I own a few pieces of Marc by Marc Jacobs clothing but I personally find myself more drawn to the playful accessories – the iPhone covers, the hair accessories, the key chains, the lipstick pens, etc. My most prized Marc by Marc Jacobs accessory is the “perfect purse.”

Alice + Olivia for the drool worthy clothing & defining “social media.”

Alice + Olivia is another one of those brands that is really focused around a specific muse. A young, fun, fashion-forward, working girl. Chances are good that if you like one Alice + Olivia item, you will like them all – which can definitely be dangerous. I have found a lot of great deals on Alice + Olivia at Saks Off Fifth & Neiman Marcus Last Call. I’ve found deals on dresses, tops, & dress pants. Hopefully in the near future, I will be able to afford their high prices but for now I covet all of my discounted Alice + Olivia items. Below is just one of the dresses that I got for only $20!

LF Stores for layering & overall styling.

In a recent post, I named LF Stores as my #1 boutique in New York City. Although, not a brand, I felt it entirely necessary to include this store on my list because I am absolutely in love with all of the items I have purchased there. Hands down, these are the items I get the most compliments on. This store is great for the girl who loves to play with fashion, lives in layers, and likes to blend styles. My favorite item is the long flowing maxi skirt I bought – it’s absolutely gorgeous.

Wildfox Couture for comfort & their success story.

Wildfox Couture can do no wrong in my book. The company was started by two best friends & is really starting to grow into an empire. By starting with creating simple, comfortable & fun graphic t-shirts, the brand has now expanded into denim, jewelry & childrens clothing. I have loved watching the brand grow & continue to be obsessed with everything Wildfox. My favorite Wildfox clothing item is an easy choice for me. It would be my navy “W” sweatshirt because it is SUPER comfortable.

What are your favorite brands of all time? I would love to hear!

Two weeks ago, I was experienced the opportunity of a life time. A company I interned with this summer invited me back to New York to work the Badgley Mischka show during New York Fashion Week. Of course, my answer was YES!!

Even before I knew that I wanted to pursue a career in the fashion industry, my dream was to work or attend (or even stalk around outside) fashion week. To be given the opportunity to see the Mercedes-Benz tents up close & personal was so surreal.

I flew up to New York on Wednesday to help the PR team prepare for the show. I was ecstatic to help in any way I could & really get my feet wet. They had me doing everything from calling magazine editors to get an exact head count of how many editors will be attending to printing out & organizing the seating cards to assembling folders for everyone on the PR team with important documents. I had to work a few late nights & on the weekends but everyone knows fashion doesn’t sleep so why should I?

The day of the Badgley Mischka show had finally arrived. My call time was 7:30am. I ran a quick errand for Mark & James (no big deal!), assisted with backstage check-in & helped the PR team put the seating labels on all of the chairs. At 8am, a fellow intern & I headed backstage to help the VP of public relations handle the media while they waited to interview Mark & James about their spring 2012 collection. This was also where the celebrities were arriving to get their picture taken in front of the Badgley Mischka step and repeat.

As 10am rolled around & everyone was filing into their seats, I walked with the team to the front of the house to fill in any additional seats. I ended up finding a seat in the 8th row & was able to watch the show myself. Just last semester, I was sitting in the back of my fashion forecasting class watching the Badgley Mischka livestream. Now, not only am I working the show, but I am also watching it in person? Someone pinch me! After the show was over & everyone left, the team headed to the Badgley Mischka showroom for the after-party.

I still can’t believe I finally made it to fashion week. What a truly amazing experience!

Are you looking for the perfect purse? Marc by Marc Jacobs made a purse so perfect that they literally named it the “perfect purse.” When I first saw this purse, it seemed very similar to the classic quilted Chanel that I know and love so much. This particular purse is a black crossbody shoulder bag with allover logo embossing and a gold chain shoulder strap. It features a flap closure with a turnlock clasp. On the inside, you will find Marc by Marc Jacobs signature lips patterned fabric. This is not a huge bag but a nice size to fit everything that you truly need – ID, phone, wallet, lip gloss, etc. The perfect purse to grab on the go & wear with almost anything!

You can purchase this bag online at Nordstrom for $258.